Is App Usability And Loyalty A Result Of Good User Experience?
App UsabilityUsability is the user’s ability to easily use an application without spending unwanted time on understanding its functionality. You know you have developed a good app when users can use it without referring to support online or calling the customer support team. Usability can also be gauged by the rate of adaptability. Here,word of mouth plays a key role – though positive reviews spread slowly negative evaluations can spread like wildfire. This means that if your users find it easy to adapt the app and use it effortlessly, you have taken the right step forward towards enhancing user experience. You can improve the usability of the app by keeping in mind the following points –
• Interactive/ Intuitive User Interface • Effortless Learning Graph • Memorable Experience • Satisfaction of Use
Increasing Loyal Follower BaseGood user experience can also be gauged by the number of loyal users your app has. In this competitive market, user’s attention is easily diverted. It takes an average user just a few seconds to make their decision regarding an app. It’s been said that the user’s attention span is approximately 3 seconds, and you need to cast the right impression in those few seconds. If you are unable to do so, you are going to lose your customer to the competitor. A poorly designed app results in lost conversion, and stays unstable. Releasing an app directly can prove to be a mistake. Release the beta version, get feedback from your select audience, and build on the feedback to release a bug free app. Fostering a relationship with your customer will help you win maximum conversions, and improve brand’s loyalty. When you offer an almost glitch-free user experience, you are simply giving them a reason to come back and use the app again and again.If you are aiming for a loyal user base, you have to start by enhancing the user experience. You have to ensure that a new user is impressed by the app in a few seconds. UX or user experience design plays a very important role in making an app successful and it goes without saying that you should have a dedicated team for this purpose. There are several places where you can outsource user experience design services and get the assurance that you will get just want you want. Nowadays, there are web development companies that have specialized teams working on improving user experience of the apps. Getting in touch with such specialized people will ensure that your app is used by more loyal users and you gain a niche customer base. You can get all this and more at Silver Touch Technologies as we have the right people ready to address your problems and deliver capable solutions. Get in touch with us at firstname.lastname@example.org
About Deepa Ranganathan
Deepa is a technical content writer at Silver Touch Technologies. She loves researching and exploring new cutting edge technologies in depth and detail. With a sound technical knowledge and a deep love for writing, she offers well researched and informative content for a wide range of readers.