Microsoft is expanding and over the years it has launched many software and hardware to benefit consumers in numerous ways. Earlier, Microsoft Surface, a Windows-based personal computing device from Microsoft was designed and manufactured exclusively and strictly for consumers, which was available at only consumer retail outlets. With time, the company expanded its sales to retailers and business suppliers. Microsoft Surface has grown as a business in the past year due to its better quality of products and expanded availability. This company has progressed from generating $1 billion revenue in one year to $1 billion in a single quarter. Recently, the company has been focusing on expanding its Surface business beyond the consumer market.
Microsoft recently launched a new leasing scheme called “Surface-as-a Service” program at its Worldwide Partner Conference in Toronto with an aim to bring more Windows Surface devices into the enterprise. The company also announced an initiative that will now allow businesses and enterprises to use Surface devices with subscriptions to Cloud Services, Windows 10 and Office 365. It will let employees of the enterprise benefit from the latest hardware and faster performance cycles. The program will allow configuration service providers to offer the Surface devices as a managed service offering to their enterprises. With the help of this solution, enterprises will now be able to deliver comprehensive and well managed end-to-end IT solutions.
This initiative is a redefined form of SaaS, widely accepted as Software-as-a-service. The surface-as-a-service has been launched with ALSO, a European configuration service provider (CSP). The company is looking forward to working with other partners to expand globally. It enables better flexibility of solutions and ensures higher customer satisfaction. Microsoft has partnered with companies like Dell, HP, IBM and Booz Allen Hamilton to integrate with their solutions and to sell its Surface hardware through the commercial sales organization. These companies will help them take advantage of its hardware capabilities and focus on advancing in industry-specific solutions, government and public sector solutions.
The solution is also set to be available to Surface Authorized Distributors and Cloud Solution Providers, offering a different way of bringing surface devices to enterprises. The company also introduced the Surface Multi-National Purchasing Program, which aids to the global expansion of the scheme and helps them in streamlining the process of adding surface hardware to multi-national enterprises. In addition to this, the program also saw the launch of Surface Membership Program, which lets members and customers buy Surface devices and hardware in reduced monthly payments. The membership program gives enterprises access to Surface Pro 4, Surface Book and Surface 3 models and allows free upgrades to them.
The Surface-as-a-service initiative seems to be limited to just enterprise customers as of now. This program is sure to bring improvement in solutions provided by the enterprises. Semaphore Software is a leading IT solution provider in India, providing extensive cloud computing services to clients around the globe. We have explicit experience in providing proper services to all your business needs. Get in touch at email@example.com to know more about our offerings.
About Shruti Vasudevan
Shruti is a technical content writer working with Silver Touch Technologies Ltd. She keeps keen interest in researching and writing on technical topics. She is a B.Tech graduate in Electronics and Communication and focuses on learning new things.